Audience & Purpose Answer Key

This worksheet requires students to match each advertisement passage to its most likely intended audience. Students analyze product descriptions, tone, and content, then choose from defined audience groups such as children, teens, adults, or professionals. The task reinforces the skill of identifying target audiences and understanding how advertisers tailor messages to specific demographics. Students build inferencing skills by connecting text features with audience interests and needs. This exercise strengthens real-world media literacy and prepares students to evaluate advertising techniques.

Curriculum Matched Skills

English Language Arts – Reading Informational Text: Identifying Audience

English Language Arts – Media Literacy and Consumer Awareness

English Language Arts – Analytical Reading and Interpretation

English Language Arts – Understanding Text Purpose

This worksheet is part of our reading advertisements worksheets collection.